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General Manager

Dubai, United Arab Emirates
Full time
On-site

Job description

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Role Overview
We are seeking a dynamic General Manager to lead our high-performing automotive dealership team. As part of our Specialized Sports Equipment and Specialized Adventure Zone Equipment team in Dubai, you'll work in an ONSITE environment, leading daily operations and long-term strategy with a commercial mindset. The role combines responsibility for financial performance, operational excellence, and cultivating elite customer-focused teams, all within a fast-evolving and competitive automotive market.
 
Responsibilities
  • Formulate annual business plans and operational strategies by analyzing automotive market shifts and economic trends.
  • Lead the annual budgeting process, maintaining strict control over dealership resources, expenses, and overheads to achieve or surpass financial goals.
  • Cascade annual objectives into actionable daily, weekly, and monthly targets for department managers, proactively monitoring and addressing shortfalls through targeted action plans.
  • Lead and oversee sales, aftersales, and related business operations, including off-road motorcycle and adventure tourism-related activities, ensuring operational efficiency, profitability, and sustainable growth.
  • Develop and implement business strategies to expand off-road motorcycle sales, adventure tourism activities, recreational riding experiences, and related commercial opportunities.
  • Identify and develop new revenue streams and strategic partnerships within the off-road motorcycle, outdoor adventure, and tourism sectors.
  • Drive business development and sales strategies across B2B, B2C, and B2G segments, including corporate accounts, individual customers, government entities, and institutional partnerships.
  • Develop and maintain strong relationships with key corporate clients, government stakeholders, strategic partners, distributors, and individual customers.
  • Develop and execute strategic sales and marketing initiatives to drive revenue, expand market share, and strengthen brand positioning.
  • Develop a high-performing management team via active coaching, clear communication, structured career development, and robust training initiatives.
  • Implement and manage a consistent performance appraisal system, conducting regular staff reviews and providing constructive feedback to all levels, including the Group General Manager.
  • Source and select top talent according to corporate recruitment policies, partnering with the Group General Manager for disciplinary actions or personnel matters.
  • Champion a culture of elite customer care across all departments, ensuring immediate and professional resolution of customer complaints within strict manufacturer guidelines.
  • Safeguard all corporate assets and intellectual property, overseeing maintenance of buildings, equipment, and facilities to corporate standards.
  • Guarantee compliance with local statutory regulations, legal mandates, and workplace health and safety protocols to eliminate risk.
  • Direct and oversee daily sales and aftersales operations, ensuring consistent attainment of targets.
  • Develop and execute strategic sales and marketing initiatives to drive revenue and expand market share.
  • Inspire and manage multi-departmental teams to foster high performance and collaboration.
  • Maintain strong relationships with key customers, partners, and stakeholders.
  • Ensure all operations adhere to manufacturer standards, performance frameworks, and audit compliance.
  • Monitor branch financial, operational, and customer service KPIs, intervening promptly where performance lags.
  • Visit multiple branches to conduct operational reviews, enforce controls, and develop teams.
  • Lead high-stakes problem-solving for customer or operational issues as they arise.
Must have requirements
  • 5–8 years of proven senior leadership or management experience in the automotive sector, ideally within motorcycle dealerships or the powersports industry.
  • Demonstrated experience managing comprehensive sales and aftersales operations.
  • Relevant experience in off-road motorcycles, powersports, adventure tourism, outdoor recreational activities, or related businesses.
  • Proven experience managing and developing B2B, B2C, and B2G business channels, including corporate sales, retail operations, government accounts, and institutional partnerships.
  • Commercially astute with a strong record of achieving growth targets in dynamic, competitive environments.
  • Outstanding leadership, communication, and interpersonal skills.
  • Excellent planning abilities and proven high-stakes conflict resolution experience.
  • Strategic involvement in sales and marketing management.
  • Bachelor’s degree in a relevant discipline.
  • Mandatory UAE market experience, preferably within the automotive industry.
  • Valid UAE driving license suitable for travel between branches.
  • Demonstrated success managing large, multi-departmental teams.
  • Solid understanding and execution of compliance with manufacturer standards and audit requirements.
Nice to have requirements
  • Self-motivated, goal-oriented, and driven to succeed in challenging scenarios.
  • Positive attitude and resilience in the face of setbacks or market challenges.
  • Exceptional problem-solving abilities and a strong customer-focused mindset.
  • Passion for motorcycles, luxury lifestyles, or premium automotive products.
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